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Enterprise2.0

February 20th, 2006

So we know about Web2.0 and how it is/going to revolutionise the internet. But what about the company Enterprise, what does this mean to users in your organisation? to your IT team? to your extended enterprise, suppliers and consumers?

Currently the next-generation web has all been on customer focus and exploiting the “long tail” of small business. This is where it starts but it won’t be long before the next-generation web moves internally and we start talking Intranet2.0 and Enterprise2.0

After all what is IT except exposing company information to employees, customers and suppliers to deliver competitive advantage.

So what is Enterprise2.0 going to be about?

Well i’d hazard this. Enterprise2.0 will be about:

1. Delivering all off the company information as addressable discoverable sources.
2. Allow custom mash-ups of this information on a user-by-user basis
3. Identity services will stretch across this information seamlessly
4. Rich dynamic user interfaces for employees powered by Flash and AJAX
5. Customised RSS feeds delivered to desktops
6. Low integration price points delivered by extremely losely coupled services
7. Custom business processes applications continuely developed in low-cost technology such as RoR accessing consolidated data services
8. Unstructured information dissected by collaboration and social services such as tagging
9. Data exposure of all employees thinking and analytic environment through eventing and blog integrations.

and probably everything i havn’t thought of.

I think the first step is the use of RSS in the Enterprise. Imagine all the contacts and leads in a CRM delivered to Outlook 12 and managed through SSE, it won’t matter if your CRM is internal or a hosted solution. The SSE/SLX exensions is going to be big for creating an integrated Enterprise2Desktop and someone will make a lot of money for someone creating a SSE-bus to existing Enterprise applications.

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Liverail.net is the personal and technical blog of Stuart Eccles.

Stuart is the technical director of Made By Many, a London UK based next-gen website and social media consultancy and a conversationalist on Ruby On Rails, Flex, AIR, RIA and agile project techniques.

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